Effective Term: | 2024/05 |
Institute / School : | Institute of Innovation, Science & Sustainability |
Unit Title: | Creativity and Innovation |
Unit ID: | BUMGT3739 |
Credit Points: | 15.00 |
Prerequisite(s): | Nil |
Co-requisite(s): | Nil |
Exclusion(s): | Nil |
ASCED: | 080399 |
Other Change: | |
Brief description of the Unit |
This course develops creative problem-solving skills to identify emerging opportunities and challenge conventional wisdoms. The interactive tutorial format allows students to explore ways to be creative and overcome blocks in this process. The creative solutions that come from such interactive learning experiences are then examined for their ability to be successfully exploited as innovations, in the competitive market or as value-added elements to non-market activities in the public sector or non-profit organisations. |
Grade Scheme: | Graded (HD, D, C, P, MF, F, XF) |
Work Experience Indicator: |
No work experience |
Placement Component: | |
Supplementary Assessment:Yes |
Where supplementary assessment is available a student must have failed overall in the Unit but gained a final mark of 45 per cent or above, has completed all major assessment tasks (including all sub-components where a task has multiple parts) as specified in the Unit Description and is not eligible for any other form of supplementary assessment |
Course Level: |
Level of Unit in Course | AQF Level(s) of Course | 5 | 6 | 7 | 8 | 9 | 10 | Introductory | | | | | | | Intermediate | | | | | | | Advanced | | |  | | | |
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Learning Outcomes: |
Knowledge: |
K1. | Relate a variety of creative styles and the principles of creative management to real business problems |
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K2. | Determine the impact of perception on action in order to advance the creative problem solving process |
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K3. | Identify appropriate creativity and innovation strategies in a business setting |
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K4. | Recognise the different processes and determinants of the successful exploitation of innovation |
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K5. | Support an ethical framework when managing the creativity process |
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Skills: |
S1. | Consolidate and synthesise creative and innovative problem solving techniques to add value in order to solve a problem |
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S2. | Determine different creative styles to defend how they can add value to the performance of the firm |
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S3. | Observe and analyse the creative processes and then prepare a defence to cope with blocks to creative problem solving |
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S4. | Defend the processes and methods of creative problem solving: observation, definition, representation, ideation, evaluation and decision making |
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Application of knowledge and skills: |
A1. | Apply initiative and judgment in developing creative problem solving techniques while practicing and valuing teams, communication, and diversity |
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A2. | Identify, plan and evaluate a diverse range of decisions, across multiple industries, using appropriate creative problem solving techniques |
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A3. | Develop specific skills in creative and innovative thinking techniques and then focus on practical application of these skills, both in the classroom when applied to learning activities and during individual and team assignments |
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Unit Content: |
•Spiritual and alternative viewpoints on creativity •Models for creative problem solving •Removing blocks to creativity and innovation in business •Idea generation (creativity enhancement) methods •Problem identification and definition •Innovation: Implementing ideas •Evaluating ideas •Methods for generating and evaluating creative ideas including brainstorming, mapping, metaphors, networking, intuition, judgement and imaging •Strategic innovation and change. •The antecedents of organisational innovation |
Graduate Attributes: |
| Learning Outcomes Assessed | Assessment Tasks | Assessment Type | Weighting | 1. | K1,K2,K3,K4 S2 A1 | Tests to assess attainment of required learning outcomes with emphasis on those not previously assessed. | In-class tests, and/or other time constrained assessable tasks | 10-20% | 2. | K1,K2 S2,S3 A1,A3 | Analysis of personal and organisational styles and assessment of strategies for improvement | Essay | 30-40% | 3. | K2,K3,K4,K5 S1,S3,S4 A1,A2,A3 | Research, critical analysis then synthesizing information into an oral presentation using the creative problem solving process. | Group Project Part A - Presentation | 20-30% | 4. | K2,K3,K4,K5 S1,S4 A1,A2,A3 | Research, critical analysis then synthesizing information into a group report using the creative problem solving process. | Group Project Part B - Written report | 20-30% |
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